









💥 Unlock the secret to thicker, fuller hair—because your hair deserves the VIP treatment!
Alterna CAVIAR Anti-Aging Multiplying Volume Shampoo is a sulfate-free, luxury haircare solution designed to instantly boost volume and thickness in fine, limp, or thin hair. Powered by a Marine Plumping Complex and enriched with Omega-rich Caviar extract, it nourishes and protects hair from aging and breakage while locking in color vibrancy. Suitable for all hair textures and color-treated hair, this clinically proven formula delivers salon-quality fullness with every wash.

























| Customer Reviews | 4.5 out of 5 stars 906 Reviews |
D**O
This product is simply amazing
Wow this shampoo is truly incredible , Not only does it give my hair much need it boost in thickness and volume, but also works wonders preserving my color and enhancing the appearance of my thin hair , I noticed a significant difference in the texture and overall look of my hair since using it. It is like magic potion in a bottle. If you are looking for a shampoo that dose it all adds volume, protects color, and improve thin hair, look no further
K**L
Worth Every Penny
I am retired and on a fixed income. I hesitated to buy both the shampoo and cream rinse because of the cost. However, I was desperate because I was tired of dealing with my COVID hair. I came down with COVID in early 2020. I have long COVID and one of the lasting effects was my loss of hair. It just fell out. The result was thin flat hair of all lengths. I have tried several salon products but nothing improved my hair. Today I used the Alterna Caviar Anti-Aging Multiplying Volume Shampoo for fine hair. OMG I can't believe that my hair feels and looks thicker, there is no frizz, and it is so soft. I also use Caviar leave-in heat protection spray because I use a blow dryer and iron on my hair. I rarely write feedback for products. This is an exception because of the results of this product. Amazing product.
D**N
Very cost effective compared to others products.
Love this shampoo. It was a volumizing shampoo and worked great. Plus a great value for the money.
V**N
Hair conditioner
Makes hair look and feel fabulous
C**.
great shampoo tho expensive
leaves hair feeling great. love it
P**D
Worth the price
This shampoo is expensive, but so worth it.
D**R
great purchase
I don’t buy shampoo that often last two brands I used were panting, and someone told me to buy a horse in Maine. Evidently, they both have a lot of sulfites in them which actually disturb your hair growth so I purchased this and I within two days notice a very large difference in the thickness in the fullness of my hair very good product works for me
G**G
Caviar Shampoo
Thick, sticky and I will never buy again! Unless you use a really good conditioner, good luck with rinsing the goop out of your hair. Doesn't volumize hair!
Trustpilot
1 day ago
3 weeks ago