Click Magnet: The Ultimate Digital Marketing Guide For Law Firms
S**P
This book essential reading for new firms
This book is an excellent resource for any law firm owner looking to navigate the world of digital marketing. The author uses clear language and examples to break down the concepts from basic to advanced. It has been essential to setting up our firm's marketing strategy and also to understand what third party marketers really offer (and whether it's worth it). Highly recommend!
R**
Excellent. Easy to follow
I enjoyed this book very much and found it helpful. Recently created my website and will definitely use the methods described.
D**B
Impressive!
This book pulls back the curtain on digital marketing. Although it is geared for attorneys, any small business can gain solid insight into how to market their business in cyberspace. Well laid out, easy to read guide that's full of information on both how-to and tools of the trade... underpriced for the wealth of information provided.
E**E
Expertise and Passion for Subject Matter
As an attorney with years of experience in the legal industry, I have been "talked at" by numerous SEO "experts" about digital marketing for law firms. However, "Click Magnet" by Annette Choti, Esq. is by far the most comprehensive and insightful guide I have come across.Annette's expertise and passion for the subject matter is evident. Her writing style is engaging and easy to follow, making the book accessible to both tech-savvy lawyers and those who are less familiar with digital marketing strategies.The book covers all aspects of SEO and digital marketing for law firms, from the basics of website optimization to more advanced tactics such as content marketing, social media advertising, and important SEO topics. What I found particularly useful were the practical tips and real-world examples that the author provides throughout the book.Another thing that sets this book apart from others is the author's emphasis on ethical and sustainable SEO practices. As an attorney, I value integrity and honesty in all aspects of my work, and it was refreshing to see these values reflected in Annette's approach to digital marketing.Whether you're a solo practitioner or part of a large law firm, this book is an invaluable resource that will help you stay ahead of the competition and grow your practice. Five stars!
D**S
Super helpful read!
As someone that recently started a law practice, I found this book to be extremely interesting and useful. Definitely helpful guide to grow your business. Annette’s guide would be helpful to anyone trying to improve their content and digital marketing.
Z**S
An easy to read book chock full of good advice.
It's easy to be overwhelmed by all the information out there related to marketing for solo attorneys and small law firms, but Click Magnet pulls it all together in a succinct compilation of every element needed for a solo attorney like me to have a thriving marketing game. She's also brutally honest about which methods work better than others, and which you should avoid for ethical reasons. She has a keen eye, being a lawyer herself, which I found helpful because often I hear marketers suggest tactics that make me raise my eyebrowns as a lawyer. The book is easy to digest with separate chapters on SEO, branding, website design, marketing content, and social media (among others). I dogeared a number of pages so I can go back and refer to it later –– and I already made some key changes on my website following her advice. This is an eminently practical book for anyone who is looking for a straightforward breakdown of where to start with marketing their law practice.
M**C
Demystifies Digital Marketing for Attorneys
Digital Marketing is a must for my firm but trying to figure out where to spend my time and money was a mystery before getting my hands on this book. Ms. Choi explains the critical concepts in plain English and provides actionable tips (some of which I’ve already applied). After reading, I feel more confident in the execution of my updated digital marketing plan. I know I will refer to this book time and time again.
B**R
High ROI
If you are working in legal and want to up your Digital Marketing game, this book is the place to start.
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