Colgate Max White Ultimate Renewal Toothpaste, 75ml

Very good when the price was less than £10! Now the price is almost double so won’t be buying it any more!

A premium daily whitening toothpaste that delivers noticeable surface brightening and fresh breath, though results on deep-set stains vary and the price point is high for a standard tube

Just normal toothpaste, no sudden whitening even no change to teeth at the end of the tube , why did I think there wood be a difference

Bought when on offer and on a whim! Used meticulously for 2 weeks. Results: Positively noticeable difference. Teeth were shinier, gleaming and definitely lighter. Mouth always fresh and teeth smoother. Didn't like the massive amount of foaming in the mouth even though using smaller amounts. The blue gel goes everywhere, and you have to rinse the sink and brush thoroughly. Would continue to use until the tube is empty; not sure if will buy again - well, definitely not at the retail price. Would recommend mixed use of this past once a day with another toothpaste at other times.

One born everyday

Makes teeth look whiter tastes strange though

Contrary to what I was expecting the taste is actually quite mild as far as toothpaste goes, if you have a sensitive palette or general disliking to overly minty toothpaste this stuff is great! Taste aside and onto the main purpose the whitening is great when paired with a high quality toothbrush, I've never had such fast result and to the extent of this toothpaste. My teeth were instantly noticeably whiter and by a good bit after the first brush! I've tried many products and always had disappointing to acceptable results but this time I'm actually impressed! If you're looking for great value toothpaste in the world of toothpaste this is a standout for its effectiveness and the fact irs not overly abrasive like some others in the pursuit to achieve great results!

I got this toothpaste as my teeth are really not great at all. I had a read through the reviews and also saw the amount of reviews this had and thought it would be worth a go. Firstly, the tooth certainly has some sort of bleach in it. I noticed this just from the flavour of the toothpaste as you could clearly taste this. It also left a burning feeling on the inside of my mouth and I'm not exaggerating. I wouldn't recommend this product to be honest, £10 a tube for little to no results. The packaging is laughable and you can probably see in other reviews, just completely unessecary (especially when you see on the tube of tooth paste that Colgate suggest turning the tap off to save water) I think it might of even worked better if you got the matching mouthwash but then it just starts getting silly and a sales gimic. I have never been a massive fan of Colagte to be honest but thought I'd give this one ago as thought it would of had a lot of effort put into an expensive product but I've just ended up disappointed and out of pocket. I have found that Oral B's complete toothpast is the best one that has worked me as an "all rounder" and I have since gone back to the Oral B toothpast and had better results

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