IT Cosmetics CC+ Cream Illumination Radiant Foundation with SPF 50+

​If you are looking for a product that truly does it all, this is it. The IT Cosmetics CC+ Cream Illumination has become a permanent staple in my makeup routine for one simple reason: it makes my skin look absolutely flawless. Unlike traditional full-coverage foundations that can look flat or "cakey," this CC cream uses light-filtering pigments to blur imperfections. It hides redness, pigmentation, and pores effortlessly while leaving a beautiful, radiant glow that makes my skin look healthy and hydrated. Why I Love It: ​The Glow Factor: It provides a soft-focus luminosity that brightens the complexion without any chunky glitter. ​True Skincare Benefits: It’s infused with hydrolyzed collagen, peptides, and niacinamide, so it actually feels like it’s treating my skin while I wear it. ​Impressive Coverage: For a CC cream, the coverage is incredible. A little goes a long way in evening out my skin tone. ​Built-in Protection: Having SPF 50+ physical sunscreen built-in is a huge win for daily skin protection. This is the perfect product for anyone who wants that "perfect skin" look with minimal effort. It provides the coverage of a foundation with the finish of a high-end moisturizer. If you want to look radiant, polished, and flawless all day long, this is definitely the one to grab! ​Pro Tip: Since this version is quite hydrating, if you have oily skin, try setting your T-zone with a light translucent powder to keep the glow exactly where you want it.

I’ve been using this for years and I love it. The spf actually works and the coverage is great. In my line of work, I end up in the background of paparazzi photos a lot - when I know I need more coverage, I just put on some powder. On a daily basis, I can just use with a makeup sponge and put on some mascara and blush and keep it simple. Also helps for that stubborn chest area that always seems to get sun damage because I never remember to put sunscreen on daily and I wear tank tops a lot. I use a hydrating face cream but this has never made my skin feel tight or look greasy. Truly sinks into your skin naturally.

I never used to use a liquid makeup, but saw the presentation of the owner using this product and the coverage, and the testimonials on things it could help with, so tried it ...that was about 6 years ago, and I haven't been without it 1 day since. I highly recommend it to others, especially got my Mom on it a few years back mainly for the SPF 50 built in it. She swears by it now as well. Gives as much coverage as you want, love the SPF, Igot a great value (usually always about 1/2 price on Prime days), and the product lasts, at least a few months per tube. And easy to use. I used to apply it with finger tips, then a make-up brush, but recently changed to one of the makeup sponges. And, ease of use, measured out so that 1 pump is all you need for full face coverage. It's not greasy, it's lightweight, and large variety of shades available. I used to have rosacea and still get adult acne, but this does not aggravate that, but helps it . Highly recommend!

I just received this product and couldn’t wait to try it! I’m 60 years young and have sensitive skin, and had high hopes for this to be great. I instantly noticed that the packaging kept calling it a sunscreen and gave directions to use it as so? I didn’t see that online? Well that’s not why I bought it, so I was concerned and put it on immediately. At first glance it did not seem like the finish was at all dewy or illuminating, which is what I like. It did have good coverage, smelled nice, and seemed to be the right color choice. The size was larger than I thought it would be and the pump worked well. It seemed to cover my age spots well, and did not settle in the creases. And- it was surprisingly hydrating and did give off a sight dewy glow on my skin. I was happy! Unfortunately about an hour later, the foundation did separate and fall into the creases. Not a huge deal. Just a tap tap here and a tap tap there and it was all good again. And it didn’t cause my sensitive skin any grief. Still I had to deduct one star, but I still like the product and will try it again to see if it continues to happen. Other than that it’s a nice product and a good value for the price.

This product gets me so many compliments on my skin. My skin looks soft, subtly dewy, with few flaws. I have sensitive eyes and a sensitive complexion that has become super sensitive to many products and the sun. I get a butterfly rash similar to the rash that can occur with autoimmune diseases. Sometimes I have to go to urgent care for steroids. But IT CC cream is actually soothing to my skin. I wear a THICK coating on my upper cheeks, which are intensely sensitive. Wearing the It CC cream, my skin can withstand running errands or car trips of 1 to 2 hours without flare ups. I do top off the cream frequently. If I'm doing something outdoors that's perspiry, like working in my yard, I do need to limit exposure to early in the day and work as quickly as possible to keep sun exposure to a minimum, and step up to a thick coating of a very occlusive, opaque whitish sunscreen. There's no way around that. But I am so deeply grateful that the It CC cream allows me to protect my skin in an attractive fashion, without irritation, when I'm involved in my typical day to day activities.

Love this stuff as I’m pale & lotsa of sun I’m CA. It’s a good price & protection for swimmers & love of outdoors

The "Illumination" foundation gives the perfect balance of coverage and radiance, leaving my skin looking smooth, even, and naturally glowing. The illumination isn’t glittery or over-the-top; it’s a soft, luminous finish that makes my skin look healthy and refreshed. The formula blends effortlessly and provides impressive coverage for redness and uneven tone while still feeling lightweight and comfortable on the skin. It wears beautifully throughout the day without settling into fine lines, and my skin stays hydrated and radiant for hours. I also love that it includes skincare benefits and SPF, making it a true all-in-one product. It layers well with other makeup but also looks fantastic on its own for an easy, polished look.

I bought this bc my sisters been using it and I could see how nicely it made her face look even without any other makeup on! We have different skin tones and I’m a cool while she is a warm so when I went to order for myself I thought the fair/light w cool undertones would be perfect for me since I’m fair w red hair and freckles and her shade was a bit too dark for me with a warmer tone, she’s a brunette w brown eyes and again darker complexion. However it turns out this is the exact shade and version she uses! I was SO disappointed!!! Bc it really is lovely but it just doesn’t work on me bc it has such warm undertones and darker/more taupe/ orangey color to it. I didn’t buy the other light shade bc it’s description said it had warm undertones where this one said it has cool undertones so now I’m wondering if they’ve simply mislabeled them or they’re just opposite? It’s a big gamble for the big price but since it’s such a great product and looks so great and convenient for my sister maybe I will try the other shade…so to be continued…maybe.

My favourite

Love this product but it is extremely hard to find it this shade currently. Very prompt service,arrived within 2 days.

Glorious product. Ideal for dry skin. The illumination is discreet, nothing too bold. No oily residue on application or later in the day. I only use their concealer for my dark eye bags, as the foundation covers any blemishes. I love this foundation.

Shade: Fair Light. Coverage good, not heavy as its a CC cream, & application was easy. My skin colour is fair and I have rosacia on my cheeks, nose & chin. First time in ages I've bought something where I've not needed to buy 2 different shades to suit my skin tone. Pricey as everywhere I looked it was sold out. Early days, but still happy with purchase as I'm liking results.

Pensé que sería perfecta para mi piel seca, no cubre nada, la iluminación es más bien de glitter, no veo que mejore el aspecto de mi piel Que arrepentida estoy de haber comprado algo tan caro y tan chafa Hay mejores productos y más baratos