I dry my hair then run this thru my dried hair before styling. It adds texture and body to my hair and holds the curl better without being stiff.

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Wella EIMI Pearl Styler Styling Hair Gel, 3.59 Oz

Wella EIMI Pearl Styler Styling Hair Gel, 3.59 Oz

Q: does it diminsh artificial color of your hair with continued use?

No. I've used it on my colored hair for many years with no fading.

Q: Why do your products leave flakes in my hair ? why didnt you explain this ?

I have only noticed a little bit of flaking when I use too much in the same spot. You really need to work it into the hair, all over the hair, being careful not to apply a glob in one location. When it does have a little flaky, just add water to that spot and work it back into the surrounding hair.