---
product_id: 8217927
title: "Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality"
price: "S/.159"
currency: PEN
in_stock: true
reviews_count: 9
url: https://www.desertcart.pe/products/8217927-mastering-lean-product-development-a-practical-event-driven-process-maximizing
store_origin: PE
region: Peru
---

# Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality

**Price:** S/.159
**Availability:** ✅ In Stock

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- **What is this?** Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality
- **How much does it cost?** S/.159 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pe](https://www.desertcart.pe/products/8217927-mastering-lean-product-development-a-practical-event-driven-process-maximizing)

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## Description

desertcart.com: Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality: 9780966269741: Ronald Mascitelli: Books

Review: A great book on how to do Lean Product Development - It is not easy to understand the Toyota New Product Development System and harder still to implement it. Firstly, Ronald Mascitelli excels in this book on how you could launch yourself on your "Lean Product Development" journey. The ideas and concepts are explained and then backed up by suggestions on how to do it. You can feel the experience and passion on every page. Secondly, this book is important because very few people have understood that today Toyota's competitive edge is more in the way it designs it's cars than in the way it manufactures them.
Review: ANother excellent, practical book on Lean Product Development - Inhave read several of Ron Mascitelli's earlier books and I have attended 2 of his training seminars at the AME conferences. I find his books and his approach to be practical, readable, and yet firmly grounded in lean thinking. There are a number of books that try to apply the methods of lean manufacturing to lean NPD. I am sure there is some benefit from this, but the real change required to bring lean thinking into NPD requires substantial change. This book addresses these issues admirably. I recommend it very much.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #1,741,219 in Books ( See Top 100 in Books ) #138 in Business Research & Development #355 in Technical Project Management (Books) #391 in Engineering Project Management |
| Customer Reviews | 4.8 4.8 out of 5 stars (28) |
| Dimensions  | 6.25 x 1.25 x 9 inches |
| Edition  | First Edition |
| ISBN-10  | 0966269748 |
| ISBN-13  | 978-0966269741 |
| Item Weight  | 1.71 pounds |
| Language  | English |
| Print length  | 323 pages |
| Publication date  | February 15, 2011 |
| Publisher  | Technology Perspectives |

## Images

![Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality - Image 1](https://m.media-amazon.com/images/I/31O9-jK0N2L.jpg)
![Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality - Image 2](https://m.media-amazon.com/images/I/51P8608LBFL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ A great book on how to do Lean Product Development
*by P***S on May 9, 2014*

It is not easy to understand the Toyota New Product Development System and harder still to implement it. Firstly, Ronald Mascitelli excels in this book on how you could launch yourself on your "Lean Product Development" journey. The ideas and concepts are explained and then backed up by suggestions on how to do it. You can feel the experience and passion on every page. Secondly, this book is important because very few people have understood that today Toyota's competitive edge is more in the way it designs it's cars than in the way it manufactures them.

### ⭐⭐⭐⭐⭐ ANother excellent, practical book on Lean Product Development
*by B***L on November 5, 2012*

Inhave read several of Ron Mascitelli's earlier books and I have attended 2 of his training seminars at the AME conferences. I find his books and his approach to be practical, readable, and yet firmly grounded in lean thinking. There are a number of books that try to apply the methods of lean manufacturing to lean NPD. I am sure there is some benefit from this, but the real change required to bring lean thinking into NPD requires substantial change. This book addresses these issues admirably. I recommend it very much.

### ⭐⭐⭐⭐ Good Product
*by T***A on December 30, 2019*

Item came as described and delivered quickly.

## Frequently Bought Together

- Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality
- Lean Product and Process Development

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*Product available on Desertcart Peru*
*Store origin: PE*
*Last updated: 2026-03-18*