--- product_id: 1647253 title: "Smart Machines: IBM's Watson and the Era of Cognitive Computing (Columbia Business School Publishing)" price: "S/.130" currency: PEN in_stock: true reviews_count: 13 url: https://www.desertcart.pe/products/1647253-smart-machines-ibms-watson-and-the-era-of-cognitive-computing store_origin: PE region: Peru --- # Smart Machines: IBM's Watson and the Era of Cognitive Computing (Columbia Business School Publishing) **Price:** S/.130 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Smart Machines: IBM's Watson and the Era of Cognitive Computing (Columbia Business School Publishing) - **How much does it cost?** S/.130 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.pe](https://www.desertcart.pe/products/1647253-smart-machines-ibms-watson-and-the-era-of-cognitive-computing) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description We are crossing a new frontier in the evolution of computing and entering the era of cognitive systems. The victory of IBM's Watson on the television quiz show Jeopardy! revealed how scientists and engineers at IBM and elsewhere are pushing the boundaries of science and technology to create machines that sense, learn, reason, and interact with people in new ways to provide insight and advice. In Smart Machines , John E. Kelly III, director of IBM Research, and Steve Hamm, a writer at IBM and a former business and technology journalist, introduce the fascinating world of "cognitive systems" to general audiences and provide a window into the future of computing. Cognitive systems promise to penetrate complexity and assist people and organizations in better decision making. They can help doctors evaluate and treat patients, augment the ways we see, anticipate major weather events, and contribute to smarter urban planning. Kelly and Hamm's comprehensive perspective describes this technology inside and out and explains how it will help us conquer the harnessing and understanding of "big data," one of the major computing challenges facing businesses and governments in the coming decades. Absorbing and impassioned, their book will inspire governments, academics, and the global tech industry to work together to power this exciting wave in innovation. Review: Smart Book - Just some basic information about Watson and a few milestone events leading up to it, but gets your imagination going. Good read. Review: A thought-provoking exposé on IBM's efforts in cognitive computing - Kelly and Hamm do an excellent job of describing IBM's vision for the future of computing, both in terms of architecture and capabilities. The book leverages the popularity of Watson to gain attention, and then diverges into the other ground-breaking efforts underway in the company's research labs and business development sectors. While interesting and thought-provoking, this is more of a broad overview of the emerging technologies rather than a technical reference. Each chapter includes hypothetical scenarios for where the technologies can be applied, which comes across at times as idealistic and an aggressive sales pitch for IBM services. It's a quick read that is great for gaining a basic familiarity with the concepts and applications of cognitive computing, while realistically addressing the challenges and massive investments required to make these capabilities a reality. ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #5,328,086 in Books ( See Top 100 in Books ) #330 in Computer Hardware Design #1,768 in Natural Language Processing (Books) #2,011 in Computer Neural Networks | | Customer Reviews | 3.8 out of 5 stars 111 Reviews | ## Images ![Smart Machines: IBM's Watson and the Era of Cognitive Computing (Columbia Business School Publishing) - Image 1](https://m.media-amazon.com/images/I/71c1VUSqgEL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Smart Book *by G***R on July 29, 2017* Just some basic information about Watson and a few milestone events leading up to it, but gets your imagination going. Good read. ### ⭐⭐⭐⭐ A thought-provoking exposé on IBM's efforts in cognitive computing *by C***. on January 2, 2015* Kelly and Hamm do an excellent job of describing IBM's vision for the future of computing, both in terms of architecture and capabilities. The book leverages the popularity of Watson to gain attention, and then diverges into the other ground-breaking efforts underway in the company's research labs and business development sectors. While interesting and thought-provoking, this is more of a broad overview of the emerging technologies rather than a technical reference. Each chapter includes hypothetical scenarios for where the technologies can be applied, which comes across at times as idealistic and an aggressive sales pitch for IBM services. It's a quick read that is great for gaining a basic familiarity with the concepts and applications of cognitive computing, while realistically addressing the challenges and massive investments required to make these capabilities a reality. ### ⭐⭐⭐ expensive for what you get *by B***L on January 20, 2014* I enjoyed reading this and essentially getting an update on what happened to Watson after wining Jeopardy and a glimpse at some of the internal vision at IBM. The Jeopardy contests were a great PR vehicle for IBM but then news on how to use the Watson technology has been sketchy at best. This book answers what IBM has done since Jeopardy and what its vision of cognitive computing is. Google and Amazon seem to take most of the headlines on new tech, this shows that IBM is still a player and may have just as much to offer in the near future. Personally I hope they succeed at developing an affordable cognitive companion that will help me and others in a variety of daily decisions making tasks in addition to helping my doctor make good diagnostic decisions, one of the projected game changing uses of Watson. Regarding the cost of this book, this is essentially a promotion of IBM and I have no problem with that but a more fair price would be five or six bucks, but still a good read and I do hope IBM is soon bringing out products that are as stimulating and disruptive as what the other leading tech companies now offer --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.pe/products/1647253-smart-machines-ibms-watson-and-the-era-of-cognitive-computing](https://www.desertcart.pe/products/1647253-smart-machines-ibms-watson-and-the-era-of-cognitive-computing) --- *Product available on Desertcart Peru* *Store origin: PE* *Last updated: 2026-06-20*