Ogilvy on Advertising in the Digital Age

The media could not be loaded.  Amazing book for all the marketers out there!

Amazing

Book is about DIGITAL WORLD & kindle version is not available

The media could not be loaded.  What can I say that hasn't already been said about such a gold standard?Aside from the content being updated and potentially losing some of its original charm, the updated book is much more updated for the digital age and the glossy pages, full color, and graphic design is top notch as you would expect.I'm a sucker for hard covers and this well of knowledge did not leave me dry.I give it a thumbs up

Great for any business owner or marketing beginner's journey. Worth every penny

El libro es genial, exactamente lo que esperaba... peeeero me parece vergonzoso que el vendedor entregue el libro con señales de corte en la portada. Si no fuera porque me interesa más devorar todo el contenido desde hoy mismo pediría ya la devolución, pero sí se me hace un poco un robo que entreguen el pedido así, rayado, dañado.

The predecessor book was recommended via some podcast that I listen to regularly (might have been Tim Ferris). So I thought to give the more recent version a try. I have read maybe 60 pages so far and there is nothing remotely new or surprising in it. Consequently, the best use for this is as hopefully short toilet entertainment. If you are not a "digital native" this might bring some light for you, if not it is a reasonably priced bright yellow door mat.

Exactly what I expected and delivered perfectly