wet n wildSoft Blur Matte Lipstick, Velvety Semi-Sheer Buildable & Blendable Non-Drying Formula, Comfortable Wear, Vegan & Cruelty-Free - I'm Shy

Why did you pick this product vs others?:I don’t know what it is about this lipstick but I really like it! It looks so good on me, it definitely blurs the lips and it’s not drying them. I also like that the pigment is not too strong and it’s not too much after putting couple of layers on.I’ve got all shades and I highly recommend it.

Why did you pick this product vs others?:Nice lip color for an awesome price. Surprisingly long lasting, silky feel and great color.

I bought Bali Blossom first, wore it to work all night and then immediately ordered Little Red Rosette.These are somewhere between a lipstick and lip balm without any shine. They remind me of Glossier’s first iteration of Generation G.They produce a subtle wash of color that is blurring and soft but is buildable to a bright pop of color.With any matte lip color, these can enhance the look of dryness so I do recommend doing a lip scrub beforehand and/or applying a moisturizing lip balm and let sit for a bit before wiping off and applying. That being said, I didn’t find the formula drying in of itself. It’s a lot more comfortable than liquid mattes or other blurring lip products I’ve tried.The wear is pretty decent. They aren’t fade proof or budge proof, but I only had to reapply maybe twice throughout my shift, which is pretty decent for a 9 hour serving shift where I’m constantly talking, drinking from my water bottle, snacking to keep up my energy, drinking coffee etc. it does start to slip if you eat anything greasy, just like a liquid matte formula does.Came off easily when washing my face with my double cleanse method with using cleansing oil first to remove makeup.All in all for the price point these are great. I will say the colors online aren’t entirely accurately represented but I love the colors.

Nice, soft texture soft on the lips, good applicator with lots of product, and the blur effect is definitely there. A clever idea, for reds especially, because imo reds only look good with very precise application with a liner and a lot of touch-ups, and since I can't be bothered with that, I rarely wear red lips. Blotting in layers can give this effect, but you often end up more pink or orange instead of red, but this gives you a blotted look with a more true color. It looks messy in close-up photography, which is why I didn't include a pic, but just looking with human eyes, it looks great. I will try some of the other shades, but I wish I there were more red shades. I might shoot off an email to wet n wild suggesting more reds in this formula, because it's that good.

Got homecoming Queen. I like the feel and the sheerness, feels like Glossiers Gen X lipstick, however the color was much more red than I was looking for - the color swatches looked more like jammy, berry, purply red but the actual color is more of a bright berry red with no purple

listen, i didn’t wanna share this cos i don’t want it to become famous and then they raise the price but it actually genuinely is the same formula as bisou balm. lasts all day, not drying on the lips, isn’t astringent like tints, isn’t sticky like gloss, and the matte look isn’t like a lipstick. it’s perfect and i bought two of each pair so i don’t run out too soon.

I wish I could give this 0 stars. This lipstick fell apart the first time I opened it. I had to smush it back together just to try and get it on my lips to see what it actually felt like and you can see that its even peeling on my lips.It doesn’t even matter that the color is actually good. If the product falls apart before first use, then how is it useful?

The media could not be loaded. The color Homecoming Queen was pretty enough on my extremely fair skin. I liked the sort of creamy powdery feel with no stickiness, but I’m not sure about longevity or moisturizing capability since I didn’t wear it long. It was unfortunately patchy no matter how much or little I wore. I really wanted to love it since the feel of it is nice and unique. I was also a bit annoyed because the slant of the lipstick wasn’t lined up properly with the slant of the tube, so I ended up having to cut it down and waste product so I could use it.